Basics of Product Management | What is Product Management | Usual background | Career Ladder & Opportunities | Product Life Cycle | What does a PM deliver? | Different Types of PM | The PM philosophy

Understanding the customer/user | Who is the user persona? | Develop User Personas | Uber:Example user persona | How do we find the users? | What to keep in mind? | Jobs to be done theory | Methods | Surveys | Empathy Map | Kano model | Kano model overview | Kano model survey | Kano model analysis

Product Vision | What is the vision really? | Example product narratives | Characteristics of product vision | Vision statement framework | Creating a Product Vision | Making the vision stick | Getting approval for product vision

Product Objectives | You have a product vision. Now what? | Objectives & Key Results (OKRs) | Example OKRs for a digital product | What makes a good Objective? | What makes for good KRs? | Example OKRs for personal growth | Product Strategy | Product Strategy: no magic formula | How do we create a strategy from this?

মডিউল ১ থেকে মডিউল ৪ পর্যন্ত যা যা আলোচনা হয়েছে, সেটার উপর ভিত্তি করে থাকবে একটা বড়সড় এসাইনমেন্ট ও লাইভ টেস্ট। ঝালিয়ে নিতে পারবেন নিজেকে।

Product Funnels | What is a Funnel | The million $ math | What is Customer Lifetime Value (CLV?) | Setting the funnel as per target

Metrics & Optimization | You have a roadmap. Now what? | Measure | What is A/B testing? | Optimizing the funnel | Awareness | Consideration | Conversion |Retention

PRD & Application Materials | Product Requirement Document(PRD)? | The contents of PRD | The contents of PRD (part 2) | Resume | Cover Letter | LinkedIn & Website

Networking & Interviews | Getting the interview | Networking | Searching for jobs | Interview rounds | Screening or Behavioral Interviews | Product Interviews | The CIRCLES method

Business model PMF Hypothesis (PMF = Product Market Fit) | Business model | Product Market Fit Hypothesis | The Product/Market Fit Hypotheses |Target Audience | Problem You’re Solving | Value Propositions | Strategic Differentiation | Competition | Acquisition Strategy | Monetization Strategy | KPIs | Minimize your dimensions of innovation | Don’t innovate on ALL dimensions

Markets & Competition | Market | Market sizing | Market: Terms to know | Calculate TAM: Bottom-up method | Calculate TAM: Top-down method | Calculate TAM | Answering market related questions | Plot your competitors’ features. What are they missing? | Types of competition | S.W.O.T Analysis

Prioritization & Road-mapping | Why prioritize? | How do we prioritize this? | How do we prioritize this? | What is the hooked model? | What is the R.I.C.E framework? | What is Value by effort framework | Remember during value-effort estimation | What should product teams spend time on? | Road-mapping | Road-mapping (cont.)

Software Development Methodology | You have a roadmap. Now what? | Execution | What is execution really? | Agile Philosophy | Agile vs Waterfall Development | Scrum terms overview | Scrum implementation overview | Scrum implementation timeline | Scrum ceremonies | Roadmap to backlog | Execution breakdown | Product backlog demo | Notion Templates

Discovery via MVPs | You have a backlog. Now what? | PMF | Finding Product Market fit | Ramen profitable | What is a good MVP | Example real-life MVPs | MVP delivery methods | Sitemap (user flow) for podcast app | Wireframing (examples & templates)

Product Launch | You have a roadmap. Now what? | Build, measure, learn | Launch fast | Launch Objective | Launch Overview | Launch prioritization | Launch Planning | Launch Example Tasks | Launch Material Checklist | Website creation checklist

Product Led Growth (PLG) & Pricing | What is Product-led Growth (PLG)? | Product-led GTM | Freemiums in PLGs | PLG Metrics | Analyzing the metrics | Pricing the product

Interview with a True Product Leader

মডিউল ৬ থেকে মডিউল ৯ পর্যন্ত যা যা আলোচনা হয়েছে, সেটার উপর ভিত্তি করে থাকবে একটা বড়সড় এসাইনমেন্ট ও লাইভ টেস্ট। ঝালিয়ে নিতে পারবেন নিজেকে।